For several years EDUCAUSE and the Higher Education Information Security Council have been promoting October as National Cyber Security Awareness Month. Beginning in 2012, we will begin a similar campaign that will recognize January as Data Privacy Month. As institutions of higher education seek to improve information security and protect personally identifiable information, there is a growing need to raise awareness of privacy issues among our students, faculty, and staff. Privacy topics range from institutional adoption of Fair Information Practices to individual behaviors that impact privacy in settings such as use of mobile devices, social media, or online commerce. This webinar will introduce the new privacy awareness campaign, highlight federal government efforts, and describe higher education programs and initiatives.