Managing Critical Customer Relationships in Higher Education: The Student for Life Vision


Educational institutions are experiencing a rapidly changing set of service expectations and must manage relationships with individuals who may belong to multiple constituencies. The Student for Life vision includes a 360-degree view of a student over a lifetime, from earliest contact through alumni relationships and potential bequeaths. The ability to manage interactions and relationships through multiple channels will be discussed. Learn how to increase the lifetime value delivered to, and from, your constituents.

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