Student Preferences for Mobile App Usage

Abstract

Mobile learning is increasingly an integral part of higher education, and colleges and universities developing mobile learning apps generally face the decision to pursue either device-neutral web applications or “native” apps built for a specific platform. In fall 2011, Purdue University surveyed students to try to understand their preferences for mobile apps. Specifically, the survey investigated student ownership of various devices, preferences for device usage for various activities, and perceptions of the value of different kinds of apps. The bulletin also includes a brief case study of Purdue’s Studio projects, which developed new forms of mobile learning technologies.

Citation for this Work :Bowen, Kyle, and Matthew D. Pistilli. “Student Preferences for Mobile App Usage” (Research Bulletin). Louisville, CO: EDUCAUSE Center for Analysis and Research, September 25, 2012, available from http://www.educause.edu/ecar.

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