Institutions’ Use of Data and Analytics for Student Success


As higher education institutions in the United States strive to maximize their use of resources to better support students, it is now more critical for professionals to make data-informed decisions. Most institutions are currently gathering an abundance of data from multiple sources, which provides a good opportunity for functional units, divisions, and departments to share timely and relevant data and collaboratively deliver programs and services.

Three of many integral units that are involved in data-informed strategies are institutional research (IR), student affairs, and information technology (IT). Thus, three higher education membership associations, the Association for Institutional Research (AIR), NASPA—Student Affairs Administrators in Higher Education, and EDUCAUSE partnered to conduct a survey that examined the current landscape of institutions’ use of data and analytics for student success. This report describes a variety of challenges and opportunities regarding institutions’ readiness to expand their use of data across functions.


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